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Have You Seen Coca-Cola's Anti-Obesity Ad?


By +Rachel Berman on Jan 23, 2013 10:00 AM in Healthy Eating

Last week, Coca-Cola came out publically for the first time to address our nation’s obesity epidemic with this advertisement. They’ve finally decided to join the conversation about how sugary beverages impact our health.

Lately, that conversation includes a viral video from the Center for Science in the Public Interest called “The Real Bears” which portrays the health impacts of too much sugar in your diet. Coca-Cola is also on the defensive in light of proposed soda taxes, and Mayor Bloomberg’s so-called “Big Gulp Ban” which caps portion sizes for sugary beverages sold in New York City.

Don’t get me wrong, I applaud the efforts of the company to create mini cans (7.5 ounces), remove soda from school vending machines, and other steps they’ve taken to reduce the calories and sugar in their beverages. What does get me a little riled up about this ad, as I discussed on Fox News Radio (listen here), is that I’m not sure Coca-Cola is in the position to give Americans a nutrition lesson. They say in the commercial: All Calories Count no matter where they come from, including Coca-Cola, and if you eat and drink more calories than you burn off, you’ll gain weight.

Yes, as calorie counters, you know that statement is true. But not all calories are created equal. Putting it plainly, sugary drinks are a leading cause of weight gain including an increased risk for obesity, heart disease, and diabetes. According to the Centers for Disease Control, soda contributes 6% of calories to our diets, which is more than anything else we eat or drink. While that number is declining, it’s still a source of empty calories which we simply don’t need. Not to mention, the health effects of artificial sweetener in low or zero calorie beverages may not be pretty. 

I believe everything can fit into your diet in moderation. Just know that 12 ounces of soda (the regular size of a can) is equivalent to 40 grams of sugar or 8 teaspoons. The American Heart Association recommends less than 6 teaspoons of added sugar per day for women and 9 for men. You do the math.

 

I’d love to hear from you. What’s your take on the advertisement? Do you include soda in your diet in moderation? 

 



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Comments


The message about soda/pop/whatever must be getting through because the money spent on it is falling off.  Maybe it's due to those smaller cans being sold for less but I think people are just buying less.  

http://theincidentaleconomist.com/wordpress/soda-revenue-is- way-down/

Of course, the manufacturers aren't hurting much because they have convinced us all that unless the water is in its own plastic bottle, it isn't safe to drink.



The food and drinks we onsume today have little to NO nutrition - JUST CALORIES.  We are the first generation of humans that are starving to death in OBESE bodies.  When the human body gets NO NUTRITION from its food or liquid - it sends out messages to the brain to eat eat eat.  This is why we are so obese.  You cannot eat and get nothing from the food except carlories.  Our food is supposed to supply the body with vitamins and minerals.  The human body cannot produce some vitamins like VITAMIN C.  Our parents still had nutritious food.  They did not go to the gym or exercise everyday and did NOT have weight problems like we do today.  Unless you buy organic produce you will not get any nutrition from your food.  The food is grown in soil without any minerals in it - chem trails with aluminum and barium fall on our produce - and if thats not enough - they add chemical pesticides to the mix.  Its a wonder we are still alive - never mind obese!

We are in for health issues the likes never seen before unless we turn our food back to the nutritious substance it once was. 

Our world is no longer our own - Population control has been decided for our future.  The powers that be will spray us like bugs - GMO our foods to destroy our health - unleash disease (like aids) to go after a certain human population - and pour flouride in our water and salt.  THIS IS POPULATION CONTROL - THEY WANT US managed - like cockroaches - until they decide we are being controlled.  We are in for a rude and ruff ride in the next century!!!!



Okay, the previous person (jmaisano) is really paranoid. Raise hands if you agree. Now you can put them down.

So, what I want to say is, Coke is all chemicals. There is no redeeming factor about it. Probably the old recipe with actual cocaine was healthier. The same goes for those energy drinks. People should just stop drinking these horrid stuff. Mind you, I used to drink it, but when I was off of sugar for 3 months, my taste-buds became fully functional. I can't explain just how awful Coke really tastes. Anything that tastes like chemicals should not be allowed for human consumption.



I am waiting for the day to come where Coca Cola will be as outlawed as cigarettes for it is truly poison



Actually jmaisano is right.  Even organic fruit and veg in today's day and age is over 30% less nutritious as it was in 1914.  And that was a study which was done in 1994 so think how much less they have now in 2013.  We over farm our soil its true. 

Also that bag of salad which you pick up for convenience instead of buying a whole lettuce has more chlorine than a swimming pool! 

What I want to know about is the so called sugar free drinks and the aspartame in them.  How much do these so called diet drinks affect your weight as well.  I have stopped drinking "full fat" drinks but can't quite give up fizzy drinks altogether.  I dont like the taste of fizzy water so cant substitute it for that.



We don't need government to withhold food and drink they deem as "unhealthy" unless it is tainted with contaminants. Keeping us informed of nutritive qualities is one thing: forbidding the consumption of ANY food/drink based upon the belief that it isn't "good for you" would probably wipe out a third of all ethnic foods. Where would that scenario take us? It's up to us to teach our kids how to choose their foods wisely: not to forbid them from discovering what choices are out there.



I admit that its completely chemical, but I can't stop drinking the stuff. I have about 1 litre a day, all empty calories, very high in sugar, but I can't purge it. I go sweetener free, as I live with proof that its addictive and PROMOTES obesity, as even now I am sat across from my morbidly obese mother who drinks 2+ litres of the stuff per day (in the form of diet coke). I wish as a youngster I'd been given water and fruit juice when we went out. Instead I was allowed to have coke. I don't even know how people manage to stop.



"We don't need government to withhold food and drink they deem as "unhealthy" unless it is tainted with contaminants."

Agreed!! My prayer for today "Oh goverment, please protect me from myself". Although I am a theological Calvinist, we do have choices. If you think "Sodawater", as we say in the south, is making you fat, here is a novel idea... don'’t drink it.



Have you tried flavord seltzers?  I love the rasberry flavor, no calories, and no artificial sweeteners, just taste and bubbles.

 



This article has really annoyed me. No, it is not that "sugary drinks are a leading cause of weight gain". People eating too many calories in poor nutrient mixes - or even too many 'good' calories - and not exercising or leading an active lifestyle, is the leading cause of weight gain. Food doesn't do this to us. People do it. 

Restricting the amount of soda you can buy is pointless - if someone wants to drink a certain amount, they will. Taking choice away from people will not magically force them to become healthy and informed. It'll just make them buy two. 

 



While it is terrible that Americans drink enough pop to make it 6% of calories, who is to blame for that?  I rarely drink even diet pop( like maybe once every 6 months or less under special circumstances). But imo, it is the parents' responsibility to limit what their kids eat and drink and to be good , IE knowledgeable, consumers. Once again, it is easy to blame someone else for an individual's lack of self control and poor choices. If kids are having a solid diet of pop, you can be sure that is not the only empty calorie food they are eating.



When you can use Coca Cola to loosen a corroded screw or shine a copper penny, imagine what it does to your body.



iamgettingby....you stole the words right out of my mouth. I also am completely annoyed by this article. I grew up with a family that believed you drank water with your meals and soda was a "treat." Until I was out of my parents house, I didn't drink too many sugary drinks. To this day, I drink mostly water and I'll have a diet soda once or twice a week (if that). It's not a matter of the government controlling what we can eat...it's a matter of us teaching our children how to eat in a healthier manner.



It's not cokes fault. it's the individuals responsiblity to moderate. We will never stop having bad foods around, birthday cakes, cookouts, the whole lot... the problem is the lack of exercise (in school, or at home in play), which should be reintroduced into the schools, (I do agree on taking soda out of schools though), and simple parenting skills...



It's not Coca-Cola's job to stop me from being obese just as it is not the tobacco company's job to prevent my lung cancer.  Yes, they should be honest in labeling the product and listing all ingredients, but the burden of protecting me from me is mine. 

I CHOOSE to drink it, or not.

I CHOOSE to make junk foods the base of my diet, or not.

I CHOOSE to smoke, or not.

I CHOOSE to bake in the sun or tanning booth excessively, or not.

I CHOOSE many things and it is MY JOB to make GOOD CHOICES.

The only thing Coca-Cola is responsible for and obligated to do is honest labeling.  The rest is up to ME.



i agree 100% with wrangler89.  People, get a grip!!! when do we start taking responsibility for ourselves.  it's not the government's job to police what we eat/drink.  yes, it's good that there are a lot of statements and policies being made to show us the evils of some foods/beverages, but personally i don't want the gestapo coming in and telling me what i can or can't have.  i know they are empty calories.  so what??? are we going to start putting people in front of a firing squad if they don't stop eating/drinking things that aren't healthy??? i try to eat healthy most of the time, but i also want my junk from time to time.   leave me alone!!!



Coca Cola should be commended for their attempt at being part of the SOLUTION, instead of labeled as the entire cause of the rise in obesity.  

Enjoy it responsibly. 

 



Original Post by: dellk

I admit that its completely chemical, but I can't stop drinking the stuff. I have about 1 litre a day, all empty calories, very high in sugar, but I can't purge it. I go sweetener free, as I live with proof that its addictive and PROMOTES obesity, as even now I am sat across from my morbidly obese mother who drinks 2+ litres of the stuff per day (in the form of diet coke). I wish as a youngster I'd been given water and fruit juice when we went out. Instead I was allowed to have coke. I don't even know how people manage to stop.


Poor you.  Yes, you are walking, living proof that this highly addictive substance is all in itself responsible for your inability to control yourself. 

I sincerely hope you are being sarcastic.



There used to be a principal that was used from the book of Leviticus in the Bible on how to use the land.  You would work your land for six years and then on the seventh year you would allow the land to fallow (rest).  This year of rest give the land a chance to rejuvinate thereby restoring its minerals, which are so important to our nutrition.  It would behoove American farmers to follow this principal.  They could divide their land work one portion of the land for 6 years, rest it, and use the other portion to grow.  Thus, resting one portion for a year and rotation the land.  I feel they should also stop using deadly chemicals to control pest.  There are non-toxic ways to control pest that won't hurt the soil or us.    I think they have a higher duty to provide us with the most nutritious, healthy produce.  And, if the government really cared about us, they would insist on this practice.  Just my 2 cents.



Flavoured keifer water is very nice drink with fizz



I can't believe that there is anyone that doesn't already know sugary sodas and other sugary drinks aren't healthy? Coca Cola has never been marketed as a health drink (at least not since the 1800s), and common sense dictates that this is a treat and not an "every day food". I don't see why the government needs to get involved or the company needs to be apologetic; this is about individual choice and common sense.

Sodas aren't the villian here. There are a long list of foods that are unhealthy, everything from candies to booze to that radioactive cheese you can get on nachos to chocolate coated marshmallow cereals. I hate seeing any of these marketed as "healthy choices" (those old Sunny D commercials used to drive me bonkers), but they shouldn't be banned either. We need nutritional education not government control.



I think we should all know Soda is not a healthy choice by now . If not well I don't think you'll ever get it. I always say it's not about the food it's about your choices. Here once again if you let national network TV ads control what you eat you just may not get it. And regulation controling Soft Drinks (where did that name come from) or salt or any other "EVIL" food won't help a thing. Go into a fast food joint in NYC (first mistake) then order whatever # meal you want(second mistake) and get your 16 oz drink and then say to the server oh yeah can I have another 16 oz coke with that(third mistake) ? Now instead of 20 or 24 oz's of sugary beverage you have 32 oz's ??? So what has the regulation done?



Plain or lightly flavored seltzer gives me the fizz without the chemicals. I also considered buying one of those machines where you can add fizz to your water at home,  but didn;t want another piece of equipment cluttering up my counter!

The more I move towards eating whole natural foods, the worse processed foods and chemicals taste to me.

Laura



I don't have time to read every comment, but I wanted the throw in my 2 Cents.  If Coca-Cola is serious about stopping obesity, they will stop the production of all of their drinks that have calories.  Otherwise, it is only lip service and not serious.



Read Robert Lustig's book Fat Chance- it's the sugar that is making us fat. All calories are not the same.


No, not all calories have the same value. For the same (or, at times, higher)amounts of calories some foods have a higher nutritional value (eg olive oil is high in calories but is beneficial towards a low cholesterol diet). Similarly, some foods are more easily broken down depending on their Glycaemic index. So no, it is not always the amount of calories that is important, though at face value it may seem that way. Eating a low calorie diet that consists of the wrong foods (diet drinks being one such item) will affect how your body stores/burns fat. So dieters should, yes, count calories, but also look at the nutritional value guide of what they are actually consuming.

 



I think that things like coca cola and various desserts exist in our lives to bring us pleasure, and removing them entirely is not worth the gain.  Eating healthy doesn't mean giving up things we enjoy.

Moderation solves the problem.  Having a mini-can of coke once in a while as a treat isn't going to make you fat or ruin your health.  Neither will splurging on some french fries once a month, or having a giant slice of cake with ice cream on your birthday.  Being worried about the nutritional value of your dessert is absurd.  If you need the extra nutrition that badly, take a supplement.



Original Post by: hobbbs

We don't need government to withhold food and drink they deem as "unhealthy" unless it is tainted with contaminants. Keeping us informed of nutritive qualities is one thing: forbidding the consumption of ANY food/drink based upon the belief that it isn't "good for you" would probably wipe out a third of all ethnic foods. Where would that scenario take us? It's up to us to teach our kids how to choose their foods wisely: not to forbid them from discovering what choices are out there.


Hi all. !  I am currently in the tropics....and the weenie ants come out for EVERYTING...the clean up crew...for EVERYTHING.  !! 

Everything except splenda sweetened drinks.

Recently in South Florida? The hungry birds at a dock side pub swooped in for packs of sugar like lightening and flew off with them.

Artificial sweetener?  Uh uh.  Left them there on the dock.

My conclusion?  Listen to the animals. They KNOW. :) 



I agree 100% with shjeitmeyer! It is not the products in which we consume as much as the quanity in which we consume them. A healthy diet is based on moderation. I personally enjoy a soda occassionally, doesn't mean that the next person has to, just MY option to do so. Coca-Cola is no more responsible for the obesity problem than McDonalds, Taco Bell or Doritos. If we teach people how to be healthy instead of saying they are FAT, then, we would accomplish so much more in our society. Not everyone is a size 2... genetics yields how our body are compositioned. If you see a larger person drinking a coke, you probaboy automatically assume that drinking all those cokes are the problem. But what if that person had just come from the gym, eaten a healthy breakfast, lunch and dinner and chooses to include that coke into their diet which is considered part of the fat intake? Would you still blame the coke? Do you completely starve them out of what their bodies want? NO, you allow yourself the coke, and even though it might no have been the "best" drink to consume, the millions of things they'd done to imporve their health count for something... I think that poor choices in diet is the problem, not the coke or the Taco Bell or the McDonalds.  The food we eat and the drinks we drink should never be subject to govermental control with the exception of meeting good standards with the USDA. Again, it's moderation! Goverment regulation? What next, our goverment already controls everything we do from the time we get up til we lay our heads down at night. Really, take some initiative and stop expecting the "government" to fix everything. I bet our forfathers didn't say "we'll just regulate everything, even their toilet tissue!" It's time for people to think for themselves and take responsibility for their own selves instead of pointing the finger at the companies who supply us with food and drinks.  It's called being an adult. You have the choice to drink it or not. If not, then don't complain about it. If you do, that's YOUR CHOICE!

But aside from that.... Did you know that the Coca-Cola company gives scholarships to graduating seniors? Did you know that all the little sponsorships you see helped put a kid in college? Maybe that's a minor thing.

But at least they take the time to say "Hey, here's what's in our beverages. We're not saying go drink a case a day, but ENJOY A COKE." Enjoy "A" coke, not 12. THat's the key term there... it's not going to change the fact that during work, before school or whenever a person gets the notion they are NOT going to drink that soda. It's your choice to moderate how much you put into your body, as much so as the chocolate company, chip company, etc. Again, it's a PERSONAL choice. And people shouldn't bash the company for trying to take an effort.



Label all GMO's! Coca cola is a GMO!!


Lucky for me I have no desire for carbonated beverages.  I might enjoy a glass of sparkling water like Perrier or San Pellagrino on occasion but most of the time good old fashioned tap water with lots of ice is the most enjoyable drink other than a nice glass of wine. 

As "Soft" drinks go water is the best with a lemon slice nice and cold.

My mother used to tell me about her coca cola habit..she would drink six ,small bottles back in the forties per day.  One day she suddenly had no desire to drink it .  She lost 40 pounds without changing her diet over the next year.

 

If you are hooked on carbonation drink sparkling water, club soda or get yourself a seltzer machine.  Pop like coke, gingerale , Sprite are all just spoon fulls of sugar in carbonated water with some flavouring. Empty calories..and when you are counting there are so many other things to spend those calories on that have more nutritional value.

 

 



I am proud to say I gave up soda products for a new year's resolution 3 years ago and haven't missed it since. All products, full sugar or diet varieties. I will drink it, however, when someone offers it to me at their home, because there is no point in being rude to your host, and if other people have not made the decision to give it up, I can't change their minds about it.

Since giving it up, coke doesn't make my teeth hurt, my stomach hurt, I have less indigestion, and frankly I don't miss it at all. I work every day toward drinking my 2 liters of water, and occasionally drink coffee without added sugar. I have worked hard to not say to myself, "Oh I'll just have one with lunch" or "Oh, it's good to eat with ____(fill in the blank)." Good luck to anyone trying to give it up too!

 



Coca-Cola is just the front runner or face for the whole food industry. The attack is equally aimed at Pepsi and other sugary beverages like Hawaiian Fruit Punch, Kool-Aide, etc. It is the responsibility of the consumer to question the marketing. Manufactures use words on their packaging such as whole grain, natural, organic, less sugar, no fat, etc. but one must still read the lable to see just how much whole grain is in there, less sugar than what?, non fat=more sugar. And when did packaging items into 100 calorie portions become the magic bullet? Everything became 100 calorie snack packs of processed chemicals and sugar. It seems like we forgot the importance of nutrients and fiber that can be found in natural foods like fruits, vegetables and nuts. 

REMEMBER- the job of the food company is to market a product for the consumer to keep consuming and the company to keep producing. Be an educated consumer. Understand why you are purchasing, consuming, and eating certain products. Ask yourself, "how will my body and mind benefit from me consuming this"?



I think the new ad is a nice step, but honestly I just don't see how the obesity in our country is Coca-Cola's responsibility.  They wouldn't make huge bottles if they didn't sell like crazy.  No one is forcing anyone to drink the stuff.  

Our obesity is OUR OWN responsibility -- there is no company that is responsible for me being overweight.  That lies completely on my shoulders.  If I choose not to exercise and to eat only those foods that are conveniently pre-packaged or quick-to-make, then I'm going to be fat.  It isn't the fault of the companies that make those products -- it is my own for buying them and consuming them.

As the OP says, everything in moderation.  Taking one company to task because people guzzle their sugar water like crazy while sitting on the couch just doesn't make sense.  Companies are going to manufacture what will sell -- if we all start taking more responsibility for our own health, start eating right, then the market for these sorts of things will naturally dry up.  Companies will need to provide healthier options because the demand will be there for them.



Original Post by: Infini_K

Original Post by: dellk

I admit that its completely chemical, but I can't stop drinking the stuff. I have about 1 litre a day, all empty calories, very high in sugar, but I can't purge it. I go sweetener free, as I live with proof that its addictive and PROMOTES obesity, as even now I am sat across from my morbidly obese mother who drinks 2+ litres of the stuff per day (in the form of diet coke). I wish as a youngster I'd been given water and fruit juice when we went out. Instead I was allowed to have coke. I don't even know how people manage to stop.


Poor you.  Yes, you are walking, living proof that this highly addictive substance is all in itself responsible for your inability to control yourself. 

I sincerely hope you are being sarcastic.


You know what, you really are judgemental. I understand that its me, and not the product that's to blame, but all I have said is true. There are facts, like the fact that some people are addictive personalities who will find addictions hard to kick. There is already research into sugar addiction and caffiene addictions and coke has the double whammy.

I am saying there is a multitude of reasons why I can't seem to kick the habit, like there's a multitude of reasons why a smoker can't stop smoking cigarettes and a multitude of reasons why a person is obese. Addictive ingredients is a factor, lack of control from my parents is a factor, an addictive/obsessive personality is a factor.

I am able to control myself and on most matters I am highly disciplined and focused, I achieve the highest academic grades and travel for two hours every day to reach my college.

The point I was trying to make is that I personally find that I haven't found a way to satiate cravings for coca-cola. I'm sure I wouldn't get the same shtick if I said that I couldn't get motivated to go running rather than I can't kick a habit of drinking soda.



Original Post by: chadcochran76

I don't have time to read every comment, but I wanted the throw in my 2 Cents.  If Coca-Cola is serious about stopping obesity, they will stop the production of all of their drinks that have calories.  Otherwise, it is only lip service and not serious.


Really?  Would you like bakeries to stop making cakes and pies as well? 

Sugary foods and drinks have a place.  I happen to love Mexican Coca Cola (sweetened with sugar) and good rum over ice on a hot, summer weekend night.

I love it enough to work it into my calorie plan every now and then, and it is a real treat.

The problem is with the push in our country that sweets are "all the time foods".  Candy bars are not snacks, every meal does not have to have a dessert, and restaurants do not need to provide continuous, unlimited refills on sodas! Remeber the "good old days" when your water glass got refilled as it emptied, but if you wanted more of another beverage you had to order it and pay for it?

 

 



Infini-k : shame on you. Try reading the message behind delk's words. The sarcasm is yours alone, and that's not what these forums are supposed to be about. Dell is reaching out and admitting to having a real problem with cravings/addiction. Perhaps some suggestions to help or words of encouragement would be more in order?

Dellk, I don't have the answers, but if you start with a small change rather than thinking you have to quit cold turkey, maybe that will help? For instance, replace one Coke a day with a healthier option. Then after a week, try replacing two?

And don't let the judgemental people get in the way of trying to do what you need to do for you. Don't let that become another reason to give up or nor start. Good luck to you!

Just my two cents' worth.


Original Post by: dellk

Original Post by: Infini_K

Original Post by: dellk

I admit that its completely chemical, but I can't stop drinking the stuff. I have about 1 litre a day, all empty calories, very high in sugar, but I can't purge it. I go sweetener free, as I live with proof that its addictive and PROMOTES obesity, as even now I am sat across from my morbidly obese mother who drinks 2+ litres of the stuff per day (in the form of diet coke). I wish as a youngster I'd been given water and fruit juice when we went out. Instead I was allowed to have coke. I don't even know how people manage to stop.


Poor you.  Yes, you are walking, living proof that this highly addictive substance is all in itself responsible for your inability to control yourself. 

I sincerely hope you are being sarcastic.


You know what, you really are judgemental. I understand that its me, and not the product that's to blame, but all I have said is true. There are facts, like the fact that some people are addictive personalities who will find addictions hard to kick. There is already research into sugar addiction and caffiene addictions and coke has the double whammy.

I am saying there is a multitude of reasons why I can't seem to kick the habit, like there's a multitude of reasons why a smoker can't stop smoking cigarettes and a multitude of reasons why a person is obese. Addictive ingredients is a factor, lack of control from my parents is a factor, an addictive/obsessive personality is a factor.

I am able to control myself and on most matters I am highly disciplined and focused, I achieve the highest academic grades and travel for two hours every day to reach my college.

The point I was trying to make is that I personally find that I haven't found a way to satiate cravings for coca-cola. I'm sure I wouldn't get the same shtick if I said that I couldn't get motivated to go running rather than I can't kick a habit of drinking soda.


You are right, dellk, it is tough to break the soda addiction.

As busy as your life sounds, it becomes such a habit to grab that can or bottle that helps keep you powering through the day!

If a time comes when you decide you really want to stop, here's the best way I know:

Go "cold turkey" - plan a couple of weeks when you will limit your exposure to sodas as much as possible.  Try to pack a lunch instead of going in restaurants, dodge the vending machines, and get it out of your home if possible! If you live with parents who keep soda, maybe you can talk them into storing it out of sight (in a cabinet or in the crisper drawer in the fridge) for awhile so that it isn't the first thing you see when you walk in the kitchen or pop open the fridge.

At the same time you stop soda, replace the soda with a high-caffeine but low sugar substitute - either unsweetened tea (hot or cold) or black coffee with a little fat free milk (hot or cold).  Don't go with diet soda or anything artificially sweetened. Every time you would have a soda, have your substitute drink instead - even if you have to choke it down. :) Drink it as often as you can stand; buy a large travel mug so that you can take it with you when you're out.

Your brain will begin to connect the other drink as your caffeine source and you'll begin to crave it and not crave soda.  You'll find that you can order tea or coffee in restaurants and be happy with it.  Someday, you'll taste a soda and wonder what you ever saw in the sticky, syrupy stuff!

The sugar reduction alone is a huge "jump start" to healthier eating.  If you decide that you want to decrease your caffeine intake for any reason, you can work on scaling that back later.

I'm not telling you that you HAVE to do this - your eating and drinking habits are your choice and your responsibility.  I'm just giving you one possible game plan if the day comes when you feel that stopping the soda habit is the best option for you.

 



What we forget is that we should not just look at calories, because the damage sodas do, is because the empty calories ride on carbon dioxide.

That makes more sugar enter the blood stream, in a bigger rush, and that ovretakes the insulin production at first, then raises it, causing bouts of low blood sugar, when a person begins to crave sugary foods.

 

The same gas makes the difference between alcoholic beverages, the ones with gas cause an increase in blood gluocse in short time. 

 

 

The fizzy taste is the gas, and we are addicted to it, but it is damaging.

 

 

There is no room for sodas in my meal plan.  

 

 

With blood type A, for starters, the gas makes me bloat. 



Take a look at this:

Food Glycemic Index

whole wheat bread 71

white bread 71

coke 63

The glycemic index indicates how fast the sugars or carbs in the food you eat gets converted to glucose in your blood.  If you don't use that glucose right away it will get stored as glycogen or fat.  All the calories you drink from a coke will be converted to glucose.  In the bread, it varies, but 80% of those calories are carbs and will be converted to glucose.  Notice that the bread is worse then the coke?   Yes, the bread has other nutrients in it that are beneficial, but really the damage that coke does (high glucose causes high insulin levels which causes the issues) is less than what bread does.  People are vilifying the coke, when the end effect of the bread is even worse. Glucose is glucose, but what matters is how fast your glucose rises and the bread causes a faster rise whether it is whole wheat or white.  Faster blood glucose rise generates more insulin released.  This purely is the reason why vast amounts of coke is bad for you.  Because in the end, that is all coke is, sugar calories.

I point this out, because a little thinking will tell you that moderation is the key.  If people ate whole wheat bread, like people drink coke, the bread would be a villain also.  You think that if they started putting other nutrients in coke like the bread has things would be different?  Hell no, it would be the same!



You stop by just obliterating carbohydrates for three days.  

 

Eating a protein and fat meal, three times a day, and zero carbs in between. 

 

The crave is all high insulin, which when it falls brings diabetes type II.

 

Three days, zero carbs, lowers the inslun,and kills the crave. 

 

 

 



The ad is lying. A calorie is not a calorie. See: http://home.trainingpeaks.com/articles/nutrition/a-calorie-i s-not-a-calorie.aspx

 



Wow, some people have some twisted views. What is the government for? What is the whole point of having a government? I believe the option to create these awful products should have been abolished long before it started the obesity epidemic. Unfortunatley it all started and people use freesom of choice to make bad decisions that ruin their life. I drink diet coke every once in awhile-heck yeaterday I drank three cans! But you know what-I know I wont have any for a long time after that. Moderation. It wont kill you unless its an obsession. I wish the world could go back two generations where a small slice of mamas pie was a treat and where chemicals gone fizzy isnt a treat. I agree greatly with the peraon who wrote this article and the third person who comented.


I have never liked carbonated soft drinks, so I guess I'm lucky. I drink mostly water and don't think about Coke etc. at all.



Original Post by: toroneh

I am waiting for the day to come where Coca Cola will be as outlawed as cigarettes for it is truly poison


I do not think cigerettes are outlawed.... unless we're talking whacky tobaccy.. but even then it's not illegal in all state...



I love watching you people debate and argue and gnash your teeth like you think you're actually accomplishing something by nit-picking over stupid crap like how much chlorine is in packaged salads or laws that would ban all sugary drinks... blah blah blah... yeah, whatever.

I'm so sick and tired of the obsessing over "healthy living".  It's real simple, folks, just make some smarter choices, exercise regularly, and don't sweat the stupid details.

I don't understand the big deal over splitting hairs on nutrition... and for what?  Stress?  Making life complicated when it doesn't need to be?  Or better yet... a longer life?

Why?  So you can squeeze out a few extra years relieving yourself in your adult diapers while you lie in a nursing home bed somewhere?  So you can be a financial and emotional burden on your children?  Oooh yeah.  THAT sounds like a winning plan.

Living a long "healthy" life is way WAY overrated and the basic mantra here that everyone must pay heed to is this... "Eat well, stay fit, and DIE anyway."

I personally don't want to live much past retirement age.  Say, maybe 68-70 or so, but no longer than that.  I'm 45 now... I have no wife, no kids, no career options, no retirement fund... just what kind of "golden years" do you think I'm going to have?  None that I'm looking forward to, I can tell you that.

I watch my weight now because I need to keep my blood sugars in check, but it's not so I can live a long life.  I'd just rather not lose a foot or my eyesight before it's time for me to check out.  I don't read junk science reports that talk about trace amounts of some chemical in such-and-such food because it's just not worth it.  Chances are, you'd have to consume 2.6 metric tons of the stuff in a month for it to even be a health hazard anyway.  The way you people run around screaming "the sky is falling" every time some new "report" comes out on the dangers of this or that food is utterly disgraceful.

Watch your calories, get some exercise, visit your doctor, but most importantly... shut the **** up.



Companies never cut profits "voluntarily".  If coca-cola did this without a law it is because either A.) they thought it would be more profitable, B.) they feared they would be forced to by laws or law suits that would be more costly, or C.) Both.

And they should change from using corn syrup to actual glucose.

Finally, a large part of their change is due to the fact that DEMANDS have changed.  People want more low calorie choices.  CC then makes them, markets them, profits from them, and then pats themselves on the back saying how altruistic they are.

Companies that size can exist only to make profit.  This makes them entirely amoral.

 

 



I have a question for those who want coca cola banned, do they think by banning coke all the obese people will vanish from US of A. If not what is it they are going to ban next.. Mac D, kfc, french fries, oil , butter , refined flour and then they will want govt. to pass law about how much grocery a person can buy ;)

The world is full of good and bad things. A good solution is learn to choose sensibly.


Original Post by: Splinterheart

I love watching you people debate and argue and gnash your teeth like you think you're actually accomplishing something by nit-picking over stupid crap like how much chlorine is in packaged salads or laws that would ban all sugary drinks... blah blah blah... yeah, whatever.

I'm so sick and tired of the obsessing over "healthy living".  It's real simple, folks, just make some smarter choices, exercise regularly, and don't sweat the stupid details.

I don't understand the big deal over splitting hairs on nutrition... and for what?  Stress?  Making life complicated when it doesn't need to be?  Or better yet... a longer life?

Why?  So you can squeeze out a few extra years relieving yourself in your adult diapers while you lie in a nursing home bed somewhere?  So you can be a financial and emotional burden on your children?  Oooh yeah.  THAT sounds like a winning plan.

Living a long "healthy" life is way WAY overrated and the basic mantra here that everyone must pay heed to is this... "Eat well, stay fit, and DIE anyway."

I personally don't want to live much past retirement age.  Say, maybe 68-70 or so, but no longer than that.  I'm 45 now... I have no wife, no kids, no career options, no retirement fund... just what kind of "golden years" do you think I'm going to have?  None that I'm looking forward to, I can tell you that.

I watch my weight now because I need to keep my blood sugars in check, but it's not so I can live a long life.  I'd just rather not lose a foot or my eyesight before it's time for me to check out.  I don't read junk science reports that talk about trace amounts of some chemical in such-and-such food because it's just not worth it.  Chances are, you'd have to consume 2.6 metric tons of the stuff in a month for it to even be a health hazard anyway.  The way you people run around screaming "the sky is falling" every time some new "report" comes out on the dangers of this or that food is utterly disgraceful.

Watch your calories, get some exercise, visit your doctor, but most importantly... shut the **** up.


Not wanting to live much past retirement age misses the point of course.  If  you are healthier the QUALITY of life stays better longer, not just the quantity of it.  You are less likely to be in those diapers you talk about, or senile, or in pain, etc, and these things will come later in life.

It is a quality of life issue as much as quantity.

But as important as anything else it is an issue of morality.  People should know what they are getting and not be emotionally manipulated for profit.

 

 



Cigerettes are not outlawed....well not yet.  As for soda - everything in moderation.  Me personally, I have not had a coke in years...I like fresh lemon in water...killing two birds with one stone. That said I think we should let people decide and not jump on the BAND this and BAND that wagon...remember how coffee was supposed to be really bad for you and then it was good for you and then it was bad.  Sure Coke is an easy one, we can clearly say it is not the best for you - but once in a while won't hurt anyone.  Start with your own rules and let others decide theirs.



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